• From Korean brands’ oversea business partner, now aiming for the goal of 10 million dollar cosmetics exports with an aggressive sales strategy

• Positioning as an ODM service export specialist that localizes Korean cosmetics

• YERMA, a healthcare brand in the global market is presenting various product lineups

MPR Brain, an overseas expansion partner of Korean companies, entered the cosmetics market in 2014. Since then, it has established itself as an ODM export specialist, matching and localizing Korean cosmetics for overseas markets. In 2022, MPR Brain achieved exports worth 3 million dollars.

In particular, MPR Brain plays a crucial role as an export force, targeting the Vietnamese market where it is hot with Post Chain through a combination of local cosmetic preferences and Korean cosmetic technology. Overseas consumers responded to the cosmetics business, which started with the mindset of ‘opening the market with K-Beauty products’.

MPR Brain is currently rapidly expanding in the overseas market by introducing a diverse range of product lineups through its aggressive ODM service approach. In addition, the company has received positive reviews for its own brand, “YERMA,” in countries such as the United States, Russia, Vietnam, Colombia, and Indonesia. With its motto of “healthy beauty,” the YERMA brand aims to introduce a wide range of products as a beauty healthcare brand, going beyond cosmetics.

MPR Brain plans to showcase an expanded lineup of “YERMA” products at the upcoming Cosmoprof Las Vegas Show in 2023. The company aims to leverage the competitiveness of K-beauty and offer localized solutions to meet the market’s demands.

Media Contact
Company Name: MPR Brain
Contact Person: Matt An
Email: Send Email
Country: Korea
Website: http://mprbrain.co.kr/